The all new Taddle tail shad is a hard kicking ultra-realistic bait that triggers aggressive strikes from even the wariest of predators. Features include our proprietary tail design that grabs water to create a strong side to side thump and realistic peck fin motion imitates the suspended and swimming action of live bait. Even body weight distribution allows for a perfect retrieve at all speeds. Infused with 100% real baitfish scent and flavor, along with powerful amino acids. Scent infused baits allow for long bites that lead to increased and better hook ups.